BabySmart uses smart technology & virtual doulas to lower pregnancy risks
The maternal health crisis continues to endanger lives and increase healthcare costs. It can be addressed with an innovative high-technology and high-care model. BabySmart includes the BabySmart app, Virtual Doulas, HEDIS® Support, Member Engagement, & Predictive Analytics. BabySmart has a proven ROI for lowering the cost of care and increasing HEDIS® compliance.
PMPM Cost of Care Savings1
Total Cost of Care Savings2
Postnatal Visit Increase %3
1Average PMPM cost of care savings for well-baby visit participants from a Medicaid population of approx. 36K members aged 0-15 months over one year.
2Total cost of care savings for well-baby visit participants from a Medicaid population of approx. 36K members aged 0-15 months over one year.
3HEDIS® postnatal compliance measure percent increase for participants in a Medicaid population of approx. 2K pregnant members over one year.
The BabySmart App connects pregnant members, biometric data, & doulas
The BabySmart App helps pregnant moms monitor and track pregnancy health goals in six key areas. BabySmart engagement includes rewards & multimedia alerts for prenatal, postnatal, and well-baby HEDIS® activities. High-risk members are sent biometric kits to monitor blood pressure & weight. Virtual Doulas help high risk moms meet pregnancy health goals.
Multimedia campaigns & rewards provide motivation for moms to complete healthy activities.
Members are empowered to complete all HEDIS® & pregnancy health activities.
The Baby Smart app provides tracking, alerts, and support in six key pregnancy health areas.
Doula-certified coaches connect virtually with high-risk pregnant members.
Smart devices monitor and manage blood pressure & weight for high-risk pregnancies.
Health plan and providers can access reports in six key pregnancy health areas.